We are a group of passionate and dedicated people determined to get children active and teach them key life skills while they are having fun and gaining confidence in a safe environment.
Our 40-minute classes run in three age groups from 18 months up to six years of age and we build links with local clubs to encourage our didi kids' rugby experience to continue when they turn seven.
Parents and carers are a big part of what we do and we encourage their involvement during class sessions at the right time. We are not strict. We want didi kids to be happy and comfortable.
We firmly believe that encouraging children to get active at a young age will not only help them stay healthy but will increase their confidence and self-esteem as well as help interaction and engagement with other children.
didi rugby is a great stepping stone into team sports further down the line because we teach the values of respect, sharing and team spirit.
The business was conceived by former England Women's Rugby international, Vicky Macqueen, herself a mother of two young children. When she contracted a potentially life-threatening infection in 2013, doctors told her that her strong health and fitness levels saved her.
Since then, didi rugby has been a personal crusade to spread the benefits of health, fitness and activity to as many children and parents as she can.
Vicky's drive has helped attract numerous high-profile people from the sport of rugby and beyond to become didi ambassadors with the likes of Womens' World Cup winners Emily Scarratt and Katy Daley-Maclean, along with coaches from the men's game like Graham Rowntree and Geordan Murphy getting involved.
didi rugby is a franchise business which treats our teams up and down the country as one big family sharing training, ideas and best practice.
All of our classes offer free taster classes so parents and carers can see if their child enjoys what we have to offer.
We are very proud of the word-of-mouth recommendations we receive and here are just a few of the kind comments that have been sent our way by parents.
"It's a good form of exercise for them and incorporates a lot of games - that is why they enjoy it so much."
"It's not strict and they know they are always coming to have fun."
"It's not always about the game of rugby, it's about learning how to be with other children and that is really good for them."
"Their confidence has really grown. Not just in terms of their sporting abilities but for them as little people and how they interact with others."
didi rugby's Annual Presentation Day 2019 creates treasured memories all round
Parents take pictures of their children on stage during didi rugby's Presentatin Day
Treasured memories were made as didi rugby’s second annual Presentation Day was blessed with hundreds of excited children, parents and grandparents.
The banqueting hall at Hinckley Rugby Club was full with didi stars from all around the Midlands area and some from even further afield. Each one was welcomed onto stage to receive a medal and certificate to mark their progress this year.
Presenting them with their medals were some of didi’s wonderful ambassadors including Leicester Tigers duo Sam Harrison and Charlie Clare, Loughborough Lightning and England star Charlotte Pearce and author and broadcaster Rosemary Conley.
With didi rugby founder and CEO Vicky Macqueen leading proceedings, there were great photo opportunities for proud parents who have become part of the didi family along with their kids.
Everything was laid on free of charge as a thank you from didi HQ to those children and adults who have made the last 12 months so special.
Ambassadors mixed with the crowd before and after the presentations signing autographs, ball, kit and copies of didi rugby’s new children’s book, Dougie Can Catch.
The book’s illustrator Chris Embleton-Hall was also there to show off his other works and also encourage children to read and draw at a special colouring station which had black and white pages from the book for children to colour in.
There was loads more going on during the morning too with fantastic breakfasts served by Hinckley Rugby Club, a bouncy castle, a fun zone, merchandise stall and other stalls hosted by local businesses.
Vicky said it was amazing to see so many people enjoying themselves.
“This is our big yearly thank-you to the people who make didi rugby so special – the children, their relatives, our franchise holders, coaches and the team at didi HQ,” she said.
“It’s a celebration of all that’s good about what we do and to see the children on stage with our amazing ambassadors with big smiles on not only their face, but their parents too, was lovely to see.
“A massive thank-you to everyone who travelled down on the day and we are so grateful to our ambassadors for giving up their time to promote and support something they feel so strongly about.
Exercise and activity
“Here’s to next year when we intend to make our Presentation Day even better!”
Rosemary Conley added: “Every year I come and see how much this event has grown so who knows where we will be in five years’ time.
“To see these kiddies learning motor skills at such an early age is incredible and I just love how didi rugby is promoting the concept of exercise and activity in young children.”