England captain Sarah Hunter speaks at didi rugby annual conference

Sarah Hunter (left) stands with Vicky Macqueen and Italy international Sara Tounesi

England captain and didi rugby ambassador Sarah Hunter spoke passionately about her career and the personal drive she has needed throughout it when she addressed franchise owners at didi rugby’s annual conference in Hinckley.

The 34-year-old, who has an incredible 119 caps ahead of this year’s upcoming Women’s Six Nations has been a didi rugby ambassador since the early days of the business.

She played the early days of her career with didi rugby CEO and founder Vicky Macqueen when Vicky was coming to the end of her time as an international.

The Loughborough Lightning No.8 said she was happy to break away from her preparations for the Six Nations to address franchise owners from across the UK and give them some ideas of what it takes to get to the top – and try to stay there.

“We spoke about my experience in rugby and how I have managed to achieve a few things but we also spoke about the setbacks I have been through and how sport and business often correlate on that front,” said Sarah.

Ambassador

“It is often a rollercoaster ride overcoming setbacks and then setting goals to remind yourself what you want to achieve and how you are going to get it back on track.

“I feel passionately about didi rugby. It was an easy decision to get involved with it after I had heard Vicky’s ideas.

“When I saw her vision, that sold it for me. Not just for the fundamentals around getting young children to be fit and active – but also to help them interact with other kids. That bigger picture is very important for young children.

“I love rugby and have played since I was nine but I didn’t have that opportunity to play it at a young age. For young children to learn all these skills at didi rugby and catch the rugby bug is important.

World Cup winner

World Cup winner Sarah was awarded an MBE in 2016 for her services to the game and also became World Rugby Women’s Player of the Year in the same year.

More recently, she led England to a Six Nations Grand Slam last season, her latest medal in a glittering career.

“It was amazing that Sarah found the time to come and speak to our didi franchise holders at such a busy time for her,” said Vicky.

“She has always been a fantastic advocate of what we are trying to do and we are very grateful for her continued support not only to our classes but also our franchise holders and coaches who are implementing the vision we have to get children active while having fun and growing in confidence.”

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12 reasons to launch a didi rugby franchise

didi rugby CEO Vicky Macqueen presents to franchise owners at the annual didi rugby conference in March 2022

didi rugby has launched new franchises in Cornwall, South Cambridgeshire and Devon in the last few months. Could you be the latest owner of a successful didi rugby franchise?

Owner and CEO Vicky Macqueen is keen to expand the didi experience and says she is confident that the business model that has been developed is one that can continue to be a success.

“I was running the business in my home county of Leicestershire for two years before we decided to start working towards a franchise model so feel that I have learned from experience what works and what doesn’t work,” said Vicky.

didi rugby CEO Vicky Macqueen presents to franchise owners at the annual didi rugby conference in March 2022
There is a strong family feel to didi rugby franchises

Very successful

“Those experiences have helped us put together a franchise plan that we believe can be very successful given that the person behind the business has the right outlook and drive to deliver it.

“Our central didi UK team is dedicated and passionate and is committed to delivering on our promise to support didi franchises both before and after they launch.

“And we have loved working with new franchise owners from all walks of life who have taken the didi brand and values forward over the past year and formed a tight bond between themselves to spread and support new ideas and best practice.

12 reasons why you should open a didi franchise: 

1) Join a wonderful and friendly team at didi rugby – but become owner of your own business.

2) Work with a proven franchise business model that can pay back your investment within 4 to 12 months, depending on the pace and size of your business.

3) If you have the business know-how but lack the imagination to put that into practice, we can help.

4) If you have little time to get a business set-up and want to earn money right away, we have a plan.

5) Do you need a fast return on any investment? Our franchise plans can help make that a reality.

6) Do you struggle with branding, concepts and marketing presence? Our experienced team is here to help.

7) Do you have a coaching qualification you would like to put into practice but need help with the business side of things? We can help.

8) There are options for part-time, full-time or multi-franchise buy-ins.

9) didi rugby will actively help find ambassadors in your area to help promote your business and provide guidance on how best to use your ambassadors.

10) There is an existing merchandise online shop already working to earn you additional profits from sales.

11) There is access to established resources including all the kit, coaching manuals, systems and the opportunity to learn and share with other franchisees.

12) Receive full training and support from the UK team regarding coaching skills, business operations and administration and all sorts of back-up.