didi Ambassador – Harry Ellis

Harry Ellis had a stellar career with his home-town club the Leicester Tigers and made 173 appearances during a ten-year career at Welford Road.

During that time, he went on to make 27 appearances for England and was capped by the British & Irish Lions on the 2009 tour of South Africa.

A persistent knee injury forced Ellis to retire from the game in 2010 but he has maintained an interest in the game by coaching at various levels.

Ellis first started playing rugby from a very young age and joined South Leicester as a six-year-old. He went on to represent the Midlands at every level and eventually joined the Leicester Tigers Academy and made his first team debut in France in 2001.

From that moment on, he never looked back and the local lad became a firm fans’ favourite on the terraces at Welford Road for the next decade, not only for his local connections, but for his tenacious spirit and deadly burst of pace.

Former Leicester Tigers scrum-half Harry Ellis is a didi ambassador

As well as his international recognition, Ellis won all three rugby club competitions: the Anglo Welsh Cup, the Premiership and Europe’s Holy Grail, the Heineken Cup.

Getting children active

An injury that he picked up in training during the 2009/10 season eventually led to his retirement and, it was fitting that his final game for Leicester was against a local rival Northampton side that he had tormented for many a clash.

Now with a young family of his own, Ellis knows the importance of getting children active and healthy from a young age and that is why he wanted to become an ambassador of didi Rugby.

“It is a privilege to be able to support such a worthwhile sport for youngsters,” he said. “My experience of being a professional rugby player gave me so many benefits, both physically, socially and mentally.

“So for children to have the opportunity to play and develop by taking part in didi rugby at a young age is magnificent.”

didi Ambassador – Graham Rowntree

It is extremely unlikely that any of today’s modern rugby professionals will top the amount of performances that Graham Rowntree made for Leicester Tigers.

As part of the fabled ABC Club, with Darren Garforth and Richard Cockerill, the loose head prop played 398 times for his club during a stellar and well-decorated 17-year career.

He also earned international recognition for both England and the British & Irish Lions, with 54 caps for his country.

When Graham ended his playing career, he quickly moved into coaching to pass on some of the vast knowledge he has picked up from a host of world-class coaches during his playing days.

Starting his coaching career with Leicester, Graham was fast-tracked into the England set-up where he stayed for eight years before leaving in December 2015.

didi Rugby ambassador Graham Rowntree

He was also forwards’ coach for the British & Irish Lions during the winning series in Australia in 2013 and is now forwards in the Aviva Premiership for Harlequins.

Large family

With a large family of his own, Graham appreciates the values that rugby brings to young people.

“I am a huge advocate of Vicky Macqueen’s didi Rugby programme,” he said. “Having been involved with rugby at all levels my whole life, I totally believe in the values that it instils in little ones to play fair, share with friends, and show respect for each other as well as the obvious health and fitness benefits that are vital for youngsters.

“Getting them into a programme such as didi Rugby at an early age gives them the perfect start to life-long participation in sport and exercise, while having fun too!

“I am excited to be an ambassador for didi rugby and look forward to watching didi Rugby grow on a national and international basis.”

didi ambassador – Matt Elliott

Former Scotland international and Leicester City footballer Matt Elliott is known for his exploits with a round ball, instead of an oval one.

But, having seen what Vicky Macqueen’s programme has to offer, he became an didi Rugby ambassador because of the values it promotes to young children. Values that he believes are central to getting young people involved in any sport.

“I am really pleased to be an ambassador of didi Rugby. When I first heard about the programme I thought it was a fantastic concept and now having seen it in practice I am glad to be involved,” he said.

“I firmly believe that anything encouraging children to be active in any sport, whilst learning through play and gaining confidence is a good thing. Didi rugby is certainly that!

“Vicky has created a programme that encourages little ones to enjoy sport and physical activity whilst learning new skills and developing concepts like fair play and teamwork.”

didi ambassador Matt Elliott

Central defender

Matt gained 18 caps for his country during a professional playing career that spanned 17 years and saw him make 589 first-team appearances, most notably at Leicester City (245), Oxford United (148) and Torquay (124).

He made his name at Leicester as a bruising central defender in a side that won the League Cup in 2000 – scoring both of his side’s goals in the final – and was part of a squad that surprised many people as Leicester enjoyed an impressive run in the Premiership under Martin O’Neill in the late 1990s.

Since retiring, a brief spell in non-league management was followed by a post with Radio Leicester commentating on the team he made most of his first-team appearances for.

didi Ambassador – Vicky Fleetwood

didi rugby ambassador, Vicky Fleetwood of Saracens wearing a red top

Born in Nuneaton, just up the road from the central hub of didi rugby, Vicky Fleetwood is one of England’s most decorated players.

The 31-year-old hooker has 79 caps for her country and plays for Saracens in the Allianz Women’s Premier XVs.

As a child, she was the UK’s top junior hurdler but eventually got into rugby as a player at the age of 14 after being tired of watching her brother play.

Vicky Fleetwood

Coming from the same Leicestershire School as England international and didi rugby ambassador Manu Tuilagi, Vicky played for Lichfield before moving to Saracens after England’s World Cup final in 2014.

Despite making her England debut in 2011, she raced to 50 caps in just four years.

More recently, Vicky played an important role in the path to success for her country in the 2021 autumn internationals.

Having had prior experience in personal training and diet and nutrition advising, she has now acquired the title of being a professional rugby player.

didi rugby ambassador

 

Vicky became a didi ambassador because the ethics and ideals of didi rugby are perfect for children’s development.

“I am a huge supporter of didi rugby because I think it is a fantastic way of getting children involved in sport and being active from such a young age. That is vital to their future development,” she said.

“Not only do didi’s staff work on their core skills such as handling, co-ordination and balance during educational games, they will also learn the values of rugby like respect and teamwork.

“In turn, this will build their confidence in their everyday life whether the children go on to play rugby or not. didi rugby will be a positive experience for everyone who gets involved.”

Meet our didi ambassadors: ‘Mo’ Hunt is a fiesty scrum-half with plenty of experience

Premier 15s round 7: Vicky Fleetwood reflects on Saracens Women win against Wasps YouTube interview:

 

didi ambassador – Natasha ‘Mo’ Hunt

Natasha Hunt is a feisty scrum-half who plays for England and club side Lichfield.

She has been within the England set-up from a young age and has worked her way up to the national team with whom she has won numerous honours.

Starting with the England Under-20s, Natasha moved up to England A, England Sevens and then the national team where she enjoyed a memorable time helping them win the World Cup in France in 2014.

didi ambassador Natasha ‘Mo’ Hunt represented Great Britain at the Rio Olympic Games in 2016

Strong bond off the pitch

She has also won the Six Nations title, been a tournament winner on the Sevens circuit and represented Great Britain at the 2016 Olympic Games in Rio.

Natasha still has as much love for the sport of rugby as she has always had since she began playing the game as a child.

“I have played a lot of different sports growing up and I just think there’s something really unique about rugby as there is such a strong bond off the pitch because of what you do on it,” she said.

didi Ambassador – Gary Street

Gary Street is the most successful England rugby coach of all time.

As head coach of the England Women’s team from 2007, Gary led them to a glorious World Cup victory on France in 2014. A 21-9 win in the final against Canada saw England crowned as the best team in the world.

With him in charge, England also won five Six Nations titles on the bounce, four Nations Cups and four European Cups.

That success earned Gary numerous awards and a nomination for BBC Sport Personality of the Year while his side were winning the Team of the Year at the same high-profile event.

Since leaving his post with the national team, he helped coach Aylesford Bulls to a league and cup double in 2016/17 and that side is now playing under the Harlequins banner in the inaugural Tyrrells Women’s Premier XVs.

Former England Women’s Coach Gary Street is a didi Rugby ambassador

Really proud

As part of an extended role with Quins, Gary is Academy Coach Development officer for the club working with coaches in the Developing Player Programme.

With the development of young players having always been close to his heart, Gary says he is delighted to be associated with a business that has been launched to do just that.

“I am really proud to have become an ambassador for didi rugby,” he said. “It is fun and entertaining and a great way to get kids active in the sport.

“Everyone should have didi rugby in their lives!”

didi Ambassador – Louis Deacon

Louis Deacon is quite simply a legend at Leicester Tigers.

Born and bred in the county, the lock forward was an almost ever-present at Welford Road for a decade and a half.

During that time, he made 274 appearances for the club and earned England recognition to win 29 caps. His debut came in 2005 against Samoa and he was involved in the France World Cup during 2007, where England reached the final.

He joined the Leicester Tigers Academy in 1997 and worked his way through the ranks to make is first team debut in 2000.

A strong and uncompromising second row, Deacon was known for doing the hard yards at rucks and mauls and was tremendously reliable for club and country.

During a hugely successful career, he played in two European Cup finals and five Premiership finals for his club before being forced to retire through injury in 2015.

Louis Deacon of Leicester Tigers and England is a didi Rugby ambassador

'Health benefits for active youngsters'

Family has always been a big part of his life with brother Brett a team mate at Leicester during his playing days.

Rugby has always remained a big part of his life with coaching stints at Moseley, Coventry and with the Spanish national side.

He became an ambassador with didi because of his wish to spread the values of the sport to young children as early as possible in their development process.

“What Vicky and her team are doing with the didi rugby programme is great,” said Deacon.

“The values that they help instill in young people like discipline and respect at such a young age is brilliant.

“Having that as a foundation, while also having fun with friends, and the obvious health benefits for active youngsters is also pivotal.

“Getting them involved in such a fun programme at such an early age gives children the perfect start to an active life in sport.”

didi Ambassador – Sarah Hunter MBE

Sarah Hunter MBE has won over 100 caps for her country and enjoyed a long and glittering career in the game that is far from finished.

Now playing for Loughborough Lightning in the Tyrrell’s Premier League, the No.8 previously played for Bristol and Lichfield.

She began playing the game as a nine-year-old at primary school where she started off playing Rugby League as a Wigan supporter. She moved into the Union code as a teenager and never looked back.

Sarah quickly became a permanent fixture in the England squad and played a full role in the 2010 World Cup. With a host of medals at club and representative level, Sarah was a key member of the England team that won the 2014 World Cup in France with victory over Canada. She has numerous Six Nations medals and Grand Slams under her belt.

She was awarded an MBE for Services to Rugby and became the World Rugby Women’s Player of the Year in 2016. Her playing and leadership skills are still widely respected throughout the game.

didi Ambassador – Sarah Hunter MBE

Core values

Her love of the sport is one of the reasons why Sarah was more than happy to become a didi rugby ambassador.

“I am a really big advocate of didi rugby because it is a great way to get children into sport through the tools of rugby and the core values that the sport stands for,” she said.

“didi teaches children all about team work while having fun and improving their balance and co-ordination.

“Rugby is a great sport and one that we love and try to inspire young children to be a part of.”

didi Ambassador – George Chuter

George Chuter still stands second on the list for Aviva Premiership appearances with a staggering 262 under his belt during a career in top flight rugby which spanned 15 years with Saracens and Leicester Tigers.

When he retired in 2014, Chuter had played in seven Premiership finals for Leicester and was part of a squad that reached four European finals too.

His career began with Saracens in 1996 but he took a year out to travel the world in 2000 before joining Tigers under Dean Richards. He remained there for the rest of his career.

He earned international recognition too and won the first of his 24 caps during England’s summer tour of Australia. He was also part of the England squad that reached the World Cup final in France in 2007.

George Chuter is a didi Rugby ambassador

Head coach at Hinckley

He was inducted into the Premiership Hall of Fame upon his retirement and moved into coaching. He became head coach at Hinckley RFC in National 2 North at the start of the 2017/18 season.

With didi rugby being based near the Hinckley club, Chuter knows all about what Vicky Macqueen and didi’s coaching staff are trying to achieve

“I am very proud to support didi rugby. I played the sport at all levels for 25 years, and I think the benefits of participating in rugby are huge,” he said.

“Alongside the physical activity, great friendships can be made, life values such as respect, discipline and teamwork can be learnt, and, above all, there is a huge amount of fun to be had. Getting kids involved as early as possible not only benefits them, but it benefits the game.

“Some of the next generation of England players are probably lacing their boots up for the first time through didi rugby – and they will get the best start there is.”

Exciting partnership sees the launch of ‘didi first aid’ services

didi rugby have teamed up with one of the country’s most-loved first-aid educational providers to offer top-notch training to new franchise owners and coaches.

The new partnership with Green Box First Aid will be called ‘didi first aid’ and will involve a lot more than up-skilling new and current coaches.

Sessions will be put on at various didi rugby sites across the country to offer paediatric training for parents – as well as special learning demonstrations for children to help them learn life-saving techniques to use themselves.

Green Box First Aid have had years of providing some much-loved educational sessions, providing skills and knowledge to help people who may not survive without intervention. Crucially, Green Box’s delivery in those lessons is done in a way which people can relate to.

Operating across the country, MD Paul Markham and his team give attendees confidence to tackle everything from day to day cuts, bumps and bruises to life threatening situations.

didi first aid

didi rugby are always fully committed to providing sessions in a safe environment and promoting a healthy livelihood. Now they are delighted to be able to offer all of its didi first aid training under the leadership of Green Box.

Those who complete a didi first aid course will receive an official didi first aid at work Level 3 VTQ qualification, with a paediatric focus. This can also be used by those who complete the course as an emergency first aid at work qualification.

didi rugby founder and CEO Vicky Macqueen said she was delighted to complete a partnership with such a well-respected five-star company.

“We are very excited to join up with Green Box,” she said. “Paul and his team have a huge amount of experience in delivering first aid for all ages in various settings from work places to schools.

Crucial life skills

“They are also as passionate as we are, about ensuring that adults and children are aware of what to do if the unexpected happens.

“To have someone like Paul on board, in our team, means we have another member of didi HQ who is committed to the same values and ethos as the rest of us.

“Paul’s enthusiasm is infectious and he will be up-skilling adults and children on some crucial life skills while he works with us. This official didi partner will make sure that everyone is on the same page and that crucial first aid skills are offered to everyone who is involved with didi rugby.

“Safety is paramount in all aspects of didi rugby life and didi rugby first aid will ensure the best grounding is given to everyone involved.”

Paul said he couldn’t wait to get to working with the didi family.

“We are so excited to be working closely with a fantastic company like didi rugby,” he said. “didi first aid will see us training didi’s coaches in really important first aid skills so that children are safe in the environment.

“We are also excited about launching our work with under-6s as well.

“We are going to give those under-6s the opportunity to learn some really valuable skills which will help them and will introduce them to first aid.

“Green Box have worked with this age group for a long while and make learning for this age group both fun and easy to understand.”