Director Matt Cropp tells the story of how didi rugby began over a quick chat at a rugby club

Company director, Matt Cropp tells the story of of how didi rugby began over a quick chat at a rugby club.

Years later, the franchise business is booming and thousands of children have become active, learned new skills and grown in confidence as a result of attending didi rugby classes.

And Matt says that’s only just the start of things to come.

“I have young kids and I do everything possible to get them outside and active and Vicky’s passion and enthusiasm were infectious and I wanted to be involved with it.

“The key to the whole didi concept is getting people active and the speed at which this has grown has surprised me.

“Vicky is involved at every single level and her passion for this comes through at every level too. She is an ex-England rugby player and she knows exactly the skills these children need as they are growing up.”

didi rugby director Matt Cropp

didi rugby takes centre stage at Wasps Rugby and leaves everyone buzzing

didi rugby stars and their parents made the most of a tremendous opportunity as they were able to show off their considerable skills in the Wasps Rugby Fans’ Village.

Before the Ricoh Stadium hosted Wasps’ Gallagher Premiership game against Newcastle Falcons, children throughout the didi rugby age group were invited to take part in classes that were played out in front of big crowds in high pre-game spirits.

Hundreds of children and parents visited the didi rugby area and joined in the fun with coaches and founder Vicky Macqueen.

didi rugby was invited to show what it could do after hooking up with Wasps Community.

Vicky was also interviewed during the day in a broadcast which was shown on the huge TV screens in the Fans Village – nicknamed the Wasps’ Nest.

didi rugby mascots Dougie and Daisy were spreading the fun too which was also enjoyed by franchise owners who helped put on a very busy class schedule.

didi rugby founder Vicky Macqueen is interviewed in the Wasps Fans Village

Free tickets

And Wasps Rugby lock Marcus Garratt also popped in to meet children and parents, answers questions and have pictures taken with visitors.

Families from all over the country, who attend regular didi rugby classes then enjoyed free tickets to the game outside after the fun inside came to an end.

And feedback from the event on social media spread some wonderful pictures and thank-yous from happy parents.

One of them, Sarah Whitmore said her son had enjoyed a day he wouldn’t forget and posted on Facebook: “Zachy had the most amazing time at didi rugby’s demo day at Wasps.

“Thank you so much to Vicky and didi rugby, he is so happy!

Physical ability

“I have said it before but the impact Vicky and Emma have had on him through didi rugby is something else! His physical ability has come on massively!”

Vicky Macqueen said: “It was fantastic to be centre of attention in front of so many people who could see what didi rugby not only has to offer, but realise what it means to the children who take part in our classes all over the area and further afield.

“A big thank you to Wasps for having us and to the parents who bought their kids and came from far and wide to take part in our demos and classes.

“They were also able to enjoy free tickets to the Wasps v Newcastle game and I hope they had as good a time as we did.”

New Cheltenham franchise owner already knows the power of what didi rugby can achieve

The new owner of didi rugby’s latest franchise already knows the power of what his classes can achieve.

Keith Smith will be launching didi rugby Cheltenham at Cheltenham Civil Service RFC on Sunday 5 May with a host of experience already in the bag.

The former Gloucester, Lydney, Cinderford and Cheltenham Saracens rugby player first got involved with didi rugby when he spoke to the owners of the Gloucester franchise, Susie Appleby and Suzanne Appleby-Jones.

He was soon assistant coaching with them in schools and then started coaching his own class in Highnam.

A chat with didi rugby founder and CEO Vicky Macqueen then followed and now Keith is preparing to bring his skill and knowledge base to Cheltenham to try and get more kids active and playing a sport which is hugely popular in the area.

didi rugby Cheltenham’s owner Keith Smith

Transformation

“I have already seen at my Highnam class the positive influence that didi rugby can have on children,” he said.

“There were two lads who were really shy and quiet when they started are now, they are flying around the hall and their dads cannot believe the transformation.

“That shows what can be done by getting children active and involved in sport.

“I am firm believer in kids being active and getting them off their computers and consoles and into getting outside their houses to have fun and play sport. Hopefully, we can get plenty of children involved in the Cheltenham area.”

It is likely that didi rugby Cheltenham will be a family affair too with daughter Ellie (16) expected to join the coaching set-up. The talented teenager is heading to Hartpury College to do athletics and will be getting stuck in with dad to increase her experience too.

Talented coach

Suzanne Appleby-Jones has worked closely with Keith for the last six months while he was under their wing at didi rugby Gloucestershire and she says he is a talented coach and a real asset to didi rugby.

“Having worked initially as an assistant, Keith has led classes in primary schools and is now lead coach of our newest centre, Highnam C of E Academy which we launched in January,” she said.

“I’m sure that his classes will be a great success in Cheltenham.”

didi rugby founder and CEO Vicky Macqueen says she is excited by the launch of the company’s 23rd franchise.

“Keith has been coaching within the didi rugby set-ups for months already so he is part of the family and knows what is needed to deliver fun, exciting and informative classes,” said Vicky.

“He has a real passion for all sports, not just rugby, and is a cricket coach as well. His ethos for getting kids active fits in perfectly with what we are trying to achieve at didi rugby and I am sure his Cheltenham classes will be buzzing.”

didi rugby Lichfield set for exciting development plans

They were the people behind incredible franchise launches in Stafford and Stone and now, Mollie Latham and Ros Wiggins are taking over the running of didi rugby Lichfield.

The dynamic duo, who have taken the north west by storm with their fun approach to classes, can’t wait to get started in an area which already has a firm didi base thanks to the hard work of coach Carmel Elliott.

And regular attendees will be pleased to hear that Carmel is going nowhere and will continue to work with Mollie and Ros to grow the classes.

“We are looking forward to working with Carmel to put our ideas into practice,” said Mollie

Mollie Latham takes a didi rugby class

Build links

“Lichfield is a strong rugby area with some fantastic clubs around and we are determined to build links and give as many young children as possible the opportunity to have fun and get active.”

Having only launched didi rugby Stone and Stafford at the end of January, there are already dozens of children across the three age groups enjoying regular classes there.

“It has been amazing for us and the support we have received from families and businesses in the area has been fantastic,” said Mollie.

And Mollie and Ros’ enthusiasm has really rubbed off on everyone who has met them.

Healthy exercise

One parent, Sarah Golson said: “didi rugby is an amazing way to get kids into healthy, fun, social exercise from a young age. Ros and Mollie are fantastic!”

There is more excitement to come for members of the didi rugby Stafford classes this Saturday after they were asked to become a guard of honour for Stafford RUFC when they take on Leek at 3.00pm.

The didi rugby team have developed a great link with the club and are looking to hold classes their later in the year on Sunday mornings.

didi rugby founder Vicky Macqueen said: “Mollie and Ros have made an amazing impact in the north west having taught classes in Crewe and Nantwich before taking on their own franchise in Stone and Stafford.

“They have infectious personalities and have a great rapport with both parents and children. Carmel Elliott has been doing a great job in Lichfield and having Mollie and Ros involved now will mean she can help develop the venue and expand in the surrounding area.”

FREE TICKETS available for didi rugby parents and kids for amazing day at Wasps v Newcastle

We have an amazing opportunity for didi rugby parents and kids to come and spend a day with us as centre of attention at the Ricoh Arena on Saturday 9 March.

We are giving away FREE TICKETS to watch Wasps v Newcastle Falcons in the Gallagher Premiership.

Your child will be encouraged to come and have some fun with us and mascots Dougie and Daisy. They will take part in didi demos in the Fans’ Village – and then appear on the pitch at half-time.

It is ‘first come, first served’, so please contact your local franchise manager to make your request for family tickets.

With the location of the Ricoh, this would obviously be an ideal day out for those attending didi rugby Coventry, didi rugby Midlands, didi rugby South Warwickshire, didi rugby Bosworth, Nuneaton and Enderby, as well as didi rugby Rutland and East Leicestershire.

didi rugby has a great day planned for children and parents

Tremendous day

didi rugby were invited to Wasps last year and enjoyed a tremendous day at the village before the home side beat London Irish 24-16 on the pitch.

didi rugby founder and CEO Vicky Macqueen said the team could not wait to get back there to show everyone what didi children can do.

“We were made to feel very welcome last year and I like to think that all the kids and parents who took part on the day enjoyed themlselves,” said Vicky.

“I was very proud of everyone who came and this year’s visit looks set to be even bigger.

“I would like to thank Wasps and their community team for all of their help in giving us this opprtunity to get children active and having fun in a fantastic setting.”

DIDI FAMILY BLOG: There’s no need for your child to be ‘just a footballer’ – they can play rugby too

In the third of a series of blogs from our franchise holders around the country, didi rugby Crewe and Nantwich’s Katie Heirene urges parents to give their kids a broad spectrum of sports from a young age

When I discuss what I do as a didi rugby coach in the Crewe and Nantwich communities, I get some parents saying to me: “That sounds good. Unfortunately, my son/daughter is a footballer.

If I had a pound for every time I had heard that, I would be a lot better off.

Don’t worry, this is not going to be one of those football-baiting blogs, which parades the benefits of rugby over the round-ball sport.

Far from it.

Football is one of my favourite sports and the incredible beauty of it, is it can be played absolutely anywhere.

There are loads of community football organisations which run fantastic clubs. Most importantly, these organisations are inspiring kids and getting them active. My own son Zach attends one of them and he loves his time there.

didi rugby kids get ready to kick a ball – just like footballers do

But just because your child plays football, it doesn’t mean they can’t play rugby too.

In so many sports, there are fundamental skill cross-overs, like spatial awareness, balance and co-ordination, stamina, pace, ball control (whether that be with your hands or your feet), not to mention values such as teamwork, respect and discipline and most crucially the ability to listen and be coached.

Zach takes part in a whole host of sports and I would love him to do more of them.

This summer, he is really hoping to have a go at cricket and tennis. Two sports that are often played alongside one another. I am yet to hear any parent tell me that their child “can’t play cricket because they play tennis instead”.

Different sports

After all, how will Zach know what he is going to enjoy the most until he actually has a chance to try it? Giving them the chance to try different sports is so important because it enables them to gain so many different skills that they can use in later life on and off the sports field.

So who is to say that because you play football, you can’t also enjoy rugby?

We have many kids that come along to our didi rugby sessions who play both sports, some even on the same morning!

I fully appreciate that the wallet or purse can only stretch so far, but I urge you to try and give your children the opportunity to play sports like rugby – even if you, and them, only have football in your hearts at the minute.

Parent Simon has some advice for parents wondering whether didi rugby is for their child

This proud didi rugby parent has some advice for other parents who are wondering whether to send their child to a didi class.

Simon Boxall is a father with a son who has come through the didi rugby system.

Now, William has not only moved to a rugby club to continue his education, he loves most sports and is at his happiest when he is being active and running around having fun.

So for parents asking: “How do I get my child more active at home?”, Simon has an answer.

“didi rugby makes him more active at home because he wants to get out in the garden and play by passing and kicking a ball around,” said Simon.

didi rugby parent Simon Boxall

Improve every day

“But it’s not just about his growth with rugby. He is really into sport in general.

“As a parent, I have seen him grow and improve day on day and his reflexes and speed are coming on all of the time.”

“They should definitely just try it.” he said. “No matter what sport they might end up wanting to do. Rugby or not. didi rugby builds up their appetite for being active, having fun, friendships and fitness. It’s really fantastic.”

VIDEO: This emotional story explains Vicky Macqueen’s drive behind didi rugby

This video shows is an emotional story from someone who knows didi rugby founder and CEO Vicky Macqueen better than most.

Brother Anthony McCormack admits he thought he had a ‘normal annoying little sister’ when he was growing up…but how wrong he was proved to be.

“As I progressed through middle school, it was clear that she was sporty and started breaking school records against the odds,” he said. “She was a real grafter who put in the work and let her results do all of the talking.

“Her big heart does not just provide courage and determination in sport, it gives her a love of people too. I am sure it was her heart that carried her through being in ICU when she contracted sepsis, with the odds again her. She just would not quit.”

Safe to say that Anthony is proud as punch of his little sister and what she has achieved so far through didi rugby.

didi rugby founder Vicky Macqueen with children Harry and Max

VIDEO: didi rugby South Warwickshire coach Kiri Bennett interviews two of her didi stars

didi rugby South Warwickshire coach Kiri Bennett interviews two of her wonderful didi stars after a class – but she didn’t get the answer she was hoping for with her last question!

The answers from Rowan and Caius will certainly make you giggle.

The two boys tell Kiri what their favourite parts of the didi rugby classes are and then make the interviewer cover her ears when she asks them: “Who is your favourite coach?”

didi rugby South Warwickshire hosts classes in Kenilworth and Finham and are currently building a strong partnership with Old Leamingtonians RFC.

The friendly didi rugby South Warwickshire coaching team

If you live in the area and would like to book your child in for a FREE taster session, visit our website.

didi rugby also offer exciting birthday parties at very reasonable rates, click here to see what’s on offer in South Warwickshire.

didi rugby offers free taster sessions to any of its classes all over the country. Sessions are run over three age groups from 18 months to 3 years, 3 years to 4 years and 4 years to 6 years of age.

To find out more about the benefits of didi rugby for your children, which include learning new skills, improved balance and co-ordination and increased confidence, watch our video.

DIDI FAMILY BLOG: The benefits of being active are measured not just in pounds and pence

In the second of a series of blogs from our franchise holders around the country, didi rugby South Wales’ Robyn Lock hails the value of being active from a young age – not just in terms of the country’s health care costs.

The figures and statistics are staggering reflecting just how much money is saved in the country’s health care costs just by its population being active.

By walking your dog, taking the stairs instead of the lift, cycling to work, choosing to walk instead of driving, playing and having fun outside and replacing screen time with activity time, we are all creating a great value for physical activity.

But, as we all know, it’s easier said than done. Sticking to these ideals often take time and being active becomes a luxury for those with few spare moments in their day. It is convenient to get things done quickly isn’t it? And there are always other bits and bobs that need doing before you go and get active.

didi rugby South Wales’ Robyn Lock is no stranger to activity!

So how do we make being active into one of our highest priorities as part of our lifestyle? How do we build time to be a more active version of ourselves?

Quite simply, we build it into our upbringing.

From a very early age, I remember my mum, in the sleet, hail, rain, snow and of course sunshine, walking me to school. We would have races from one lamppost to the next and pop into the shop on the way home in the summer for an ice lolly.

Uphill walk

Fortunately for me, my primary school was less than a mile walk away. But when I left primary school, I already knew I would be walking to my secondary school.

It was an uphill walk of about 1.5 miles but I didn’t question it (alright, maybe I did on the odd rainy day), but it was part of my school commute and it had to be done because walking was what I was used to.

I grew up watching my parents play rugby. At the weekend I would spend my Saturdays and Sundays on the side line cheering them on, not understanding the rules but still enjoying the muddy puddles and the tunnel the players made at the end!

I remember sitting on the back of my mum’s bike, feeling like I was on the back of a race bike and squinting as the wind hit my face. I couldn’t wait to learn to ride my own bike so I could ride fast. I remember my dad teaching me to ride my bike, telling me that every bump and graze was me learning and he was proud of me.

I remember the joy of getting my first pair of football boots, running trainers and feeling that little more grown up. I was now going to be like my parents playing sport. I remember the fun of learning to swim, getting my badges on my towel, the smell of chlorine, the amazing taste of a hot chocolate after swimming, progressing up to the big pool! When I look back, I am not reminded of the sports or activities I did because they were good for my health, instead, I remember them all because I had fun.

Active childhood

Fast forward 20 years and I am not an elite swimmer, I am not an elite cyclist and I do, too often for my liking, jump in the car to get me places quickly. But I play rugby. I walk my dog. I enjoy going to the gym. I enjoy being active. I embrace a good sweat session. Being active was a big part of my childhood…and I enjoyed it and it is a part of my lifestyle now.

Don’t panic if you didn’t have an active childhood and don’t worry if you don’t have the positive memories that others have. That doesn’t matter. As humans we learn all the time and we can most definitely learn to enjoy being active. If not for our own sake, but for the sake of the next generation.

Go and be that mum, dad, gran, grandpa, aunty, uncle, cousin, sibling, god-parent, friend or role model to teach the little one looking up to you that being active is fun. Teach them it’s good for them, it will help them concentrate, make decisions, build friendship, relief stresses and gain confidence.

Have you heard of the saying: ‘fake it until you make it’? Think positively about the impact that being active can have.

And if you don’t think you’ve got it in you to embed those positive associations of physical activity in the next generation, don’t worry. You can always find your closest didi rugby class and our coaches will be able to teach your child, and you, to enjoy being active. Now and forever.

That to me, is the true value of sport.